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Resova - Setting up Google Analytics tracking with Google Tag Manager

Activate Google Analytics tag with Google Tag Manager track:

  • Page Views
  • Goal Conversions
  • Ecommerce

Before we get started, please see our guide Tracking visitors and conversions with Google Tag Manager to integrate Google Tag Manager into Resova.

Required triggers

To ensure correct tracking with Google Analytics in Google Tag Manager, our pageView custom event trigger must be configured. To set this up, read our guide on Importing Resova's Google Tag Manager Triggers & Variables.

In addition, we also recommend setting up a Google analytics Variable. This will help you quickly setup the Google Analytics tags.

To create the variable in your Google Tag Manager account, click Variables on the left hand-side menu, and then New.

Enter a name for this new variable. Then click Variable configuration and in the list that appears, scroll down to select Google Analytics Settings.

In the Tracking ID field, enter your Google Analytics Tracking ID. This guide can help you find your Tracking ID in your Google Analytics account.

Select the More Settings option, then the Fields to Set option. Then click the Add Field button. Click the Field name input and select allowLinker. The Value field type is true.

Scroll down further and click the Cross Domain Tracking option. In the Auto Link Domains field, enter your own website URL and then your Resova booking site URL, separated by a comma. For example companywebsite.com,company.resova.us.

Click Save in the top right to save the variable.

Setting up a basic visitors tracking tag

Now you are ready to set up Google analytics for tracking visitor movement.

Click Tags on the left hand-side menu and then New.

Enter a name in the tag form and then click Tag configuration. Select Google Analytics from the list.

The Track Type field should be set to Page View. Click the Google Analytics Settings field and select the Google Analytics variable you created earlier on from the instructions on this article.

Note: If you did not previously create a Google analytics variable, you can still add your Google Analytics Tracking ID on by clicking the Enable overriding settings in this tag option.

Now select the Triggering box below and your list of triggers will appear.

Firstly, choose the purchased Resova custom event and this will be added.

Add a second trigger by selecting the plus icon in the top right of the triggering box. This will reveal your list of triggers again. If you have imported our pre-made triggers, select the Analytics Page View trigger. Alternatively, see this guide on creating a page view trigger to add this manually. Once finished, click Save in the top right to complete this tag

Your basic Google Analytics tracking tag is now ready. To go live, click the Submit option in the top right in Google Tag Manager.

Tracking ecommerce data

To additionally track ecommerce data with Google Analytics, it must be enabled in your Google Analytics account. See this helpful guide on enabling ecommerce. Once active, a new Google Analytics tag is required to complete the setup.

To create a new Google Analytics Tag to track ecommerce data, select Tags on the left and then New.

Enter a name in the tag form and then click Tag configuration. Select Google Analytics from the list.

The Track Type field should be set to Transaction. Click the Google Analytics Settings field and select the Google Analytics variable you created earlier on from the instructions on this article.

Note: If you did not previously create a Google analytics variable, you can still add your Google Analytics Tracking ID on by clicking the Enable overriding settings in this tag option.

Now select the Triggering box below and your list of triggers will appear.

Firstly, choose the pageView Resova custom event and this will be added.

Add a second trigger by selecting the plus icon in the top right of the triggering box. This will reveal your list of triggers again. If you have imported our pre-made triggers, select the Analytics Page View trigger. Alternatively, see this guide on creating a page view trigger to add this manually. Once finished, click Save in the top right to complete this tag.

Your basic Google Analytics tracking tag is now ready. To go live, click the Save option in the top right in Google Tag Manager.

Tracking goal conversions

No additional configurations are required to track goal conversions if the above has already been set up correctly. Please ensure that triggers are filed on the correct URL paths. Please see our guide on supported URL's for destination tracking with Google Tag Manager and Google Analytics.